GLOBAL SOLIDARITY
AGAINST BIG TOBACCO




April 23-24, 2003
Richmond, VA

REVOKE "LICENSE TO KILL"
April 23, 2003

ALTRIA SHAREHOLDERS MTG
April 24, 2003

TEEN ADVOCACY WORKSHOP
April 23, 2003

Licensed to Kill, Inc
We're Rich, You're Dead!

Photo credit: AP/Wayne Scarberry


TEENS DENOUNCE INCORPORATION OF "LICENSED TO KILL, INC"

Virginia State Capitol, Richmond
April 23, 2003

On April 12, 2003, 200 teenagers from DC, NH, NM, NY, WI, and WV converged at the Virginia State Capitol to denounce the incorporation of Licensed to Kill, Inc. A gigantic, inflatable "Licensed to Kill" cigarette pack, with the capitol behind, served as the backdrop.
Read about the company: www.licensedtokill.biz

AN INTRODUCTION TO LICENSED TO KILL, INC

The rally began with "Corrie Prutspin", Licensed to Kill's "Senior VP for Corporate Communications," sharing the story of the tobacco company's humble beginnings. It all began, she said, when "Rich Fromdeth" visited the Commonwealth of Virginia State Corporation Commission and asked for a license…

"What kind of license do you want, sir?" asked the commissioner.

"The same kind that Philip Morris/Altria has - you know, the one that allows you to profit off of killing people," responded Rich Fromdeth.

"That'll be $75, please," the commissioner answered, without batting an eye.

And so, that is how our great company came to be…

…a company that doesn't hide what its business is all about: manufacturing and marketing tobacco products in a way that kills over 4.9 million people a year!

Teen agents of the Licensed to Kill then introduced the company's deadly product line, e.g. Serial Killer, Genocide, Global Massacre, and presented sample commercials for them.

"Corrie Prutspin" also unveiled "Global Massacre" baby cloths that the company plans to distribute in Africa - a promotional strategy that the company's rivals have gotten away with for years. View the competitor's example from Togo (2002) and Senegal (1998)

In response to the loud booing and anti-LtK chants of teens, the "Senior VP of Corporate Communications" reminded the audience that despite what it may seem, Licensed to Kill, Inc is really a "responsible corporate citizen." To show it cares, the company plans to make a $1 million donation to Richmond charities. Ain't that sweet?

She continued by outlining the company's plans to pour significant funds into the coffers of each and every politician in the state. "Because that's what democracy is all about," Prutspin exclaimed, while unfurling a large 'corporate' American flag, "…government of, by, and for corporations!"

The "Senior VP" was drowned out momentarily by additionally booing and tried to regain control by reprimanding the teens, "That's the problem with teens today, they don't know how to behave!" which merely elicited more jeering.

Suddenly, the crowd began to part as teens bearing a large coffin labeled "4.9 million" came solemnly forward. They placed the coffin at the feet of the corporate spinmeister, who continued to rant and rave about the Licensed to Kill's right to profit off of killing people. But she was drowned out by the chanting of teens, "L2K! L2K! Go Go Go Away!"

A TIME FOR SILENCE AND REMEMBRANCE

The teens then held a moment of silence for the 4.9 million people that Licensed to Kill plans to kill (and that the tobacco industry kills each year worldwide).

 

 

A CALL TO REIGN IN A ROGUE INDUSTRY

Anna White, Coordinator of Essential Action's Global Partnerships for Tobacco Control program, briefly described the program and the importance of strengthening global solidarity against an industry that is literally licensed to kill.

Teens then did a skit entitled "Die Another Way" - a take-off of the James Bond movie "Die Another Day." And Anne Morrow Donley, President of Virginia GASP, spoke about Altria/Philip Morris and tobacco control in the context of Virginia.

Two Reality Check teens from NY then recited a poem "Paper Blood" written by one of their fellow teen advocates: Hey Big Tobacco/What is wrong/Why are you bothering/Singing your song…Don't go to other countries/And get them hooked/Because if you continue/We'll throw you the book…Just so you know/We're closing in on you/So don't try anything/Because you still don't have a clue. Read the full poem

Next up was Ed Sweda, Senior Attorney, Tobacco Products Liability Project, who spoke about efforts to control the tobacco industry through litigation. He noted that, "It is both ironic and appropriate that today we assemble here in Richmond, across from the State Capitol, to sound the alarm about a rogue industry that is literally Licensed to Kill hundreds of thousands of Americans each year, as well as millions of people across the globe," and then shared a "vivid and eloquent description of the largest of these corporations, Philip Morris…by a state judge in Illinois, Nicholas G. Byron." Read full statement

The Milwaukee, WI FACT group then put on a tobacco-free style "Bad Boy 4 Life Remix" music video, complete with dancers in the background.

They were followed by Stacey Folsom, a national organizer with Infact, who praised teens for their activism. "You are looking at the next generation of activists who will work to stop the abuses of deadly corporations like US based Philip Morris/Altria," she said, "As Americans, we have a particular responsibility to hold these corporations accountable - corporations based here in the US are some of the deadliest. We are here today to demand change!" Read full statement

After more chants and acts from teens, Robert Hinkley, a corporate lawyer and the incorporator of "Licensed to Kill, Inc" took to the bullhorn. "We are gathered here on the grounds of this historic state house," he said, "to expose the Commonwealth for the assistance and continuing cooperation it is providing to Licensed to Kill." While the company could have been incorporated in any state, Hinkley continued, "it is entirely appropriate that we are here today in Richmond. In addition to being the state where America's biggest tobacco manufacturer is incorporated, it is also the home of Thomas Jefferson, America's founding father who best understood the danger corporations pose to our democracy and the public interest. His fears have proven to be well founded."

"…[S]omething is wrong when the State Corporation Commission has no choice but to issue a corporate charter to a company which boldly states it plans to make money by killing people…It is time to change the corporation. Today, the corporate law of Virginia and every other state says that the purpose of the corporation is to make money. We are saying that this purpose should be balanced by adding nine simple words, "but not at the expense of the public health". Any company, which cannot abide by these nine words in their pursuit of profit should be denied the benefits of corporate status conferred by state government. Their "License to Kill" should be revoked."
Read full statement

The teens then launched into their final skit. Today, tobacco companies may have a license to kill, but in the world WE want to live in things would be whole lot different…

THE DOWNFALL OF THE TOBACCO INDUSTRY

The final skit opened with a Licensed to Kill board meeting, where corporate executives and directors discuss "old and new business" and profits. "We're making billions of $$$, while killing millions," said one, "The future is bright indeed!"

All of a sudden the board meeting is busted by undercover cops who arrest the executives and directors. The company has its license revoked. The skit ends with a rendition of the "Bad Boys" song from the TV show "COPS."

The rally concluded with the coffin - now labeled "tobacco companies" -- being carried away, through the crowd. There was no sorrow felt or tears shed.

MISCELLANEOUS

PRESS COVERAGE OF THE EVENT
Richmond Times-Dispatch (includes excellent color photo), Page 2
Article ran on front page of business section day of Altria shareholders meeting
Media Advisory
Press Release

MATERIALS
Chants
Signs
Talking points
Short video by Strive Media Institute
Order copies of video coverage of event
Order "Revoke the License to Kill" t-shirts

SELECTED PHOTOS…

Licensed to Kill pack in front of Virginia State Capitol

Revoke the License to Kill - human billboard in front of Capitol

FACT: You Will Not Addict Me!...People Over Profits!...Altria = Philip Morris = Death

250 children alive today will die from tobacco (if we don't take action!)

Stop Corporate homicide!

Teens, signs, & pack

View more photos!

THANKS!
Special thanks to all who contributed to the rally, particularly all the teens who let their creativity shine, as well as our colleagues abroad who continually assist and inspire us!

  • Dover Youth to Youth (NH)
  • Fighting Against Corporate Tobacco (NM & WI*)
  • Reality Check (NY)
  • RAZE (WV)
  • W.A.Y. Too Cool To Smoke (DC)
    * Rock County Tobacco Free Kids, Strive Media Institute

Thanks also to teens involved with REAL (Hawaii) for sending the coffin all the way from Hawaii!!!


Essential Action's Global Partnerships for Tobacco Control program links tobacco control groups in the U.S. and Canada with groups in Asia, Africa, Latin America, and Central/Eastern Europe to monitor and resist Big Tobacco's global expansion.
For more information, visit our website