Examples of Philip Morris Advertising
Around the World

2004-2005

 

This year is the 50th anniversary of the modern Marlboro pack and also of Philip Morris's overseas expansion. As part of a special anniversary promotion, Marlboro is sending decks of card to smokers (and former smokers) to wish them a "Happy Birthday." With tobacco killing 5 million people worldwide annually, many of them smokers of Philip Morris products, perhaps it would be more appropriate to send "Happy Deathday" cards?

To mark Marlboro and Philip Morris's 50th "Deathdays," here is a sampling of some of the many examples of Philip Morris advertising that colleagues around the world have sent us.

 

ARGENTINA

 

INDIA

 

NIGERIA

 

SOUTH AFRICA

 

UKRAINE

 

NEPAL

 

JAPAN

 

INDONESIA

 

USA